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Although the most popular form of marketing today is digital marketing, print still manage to retain its relevance in building a brand. Printed marketing is a tangible way to make your brand known, and it’s an essential component of any business marketing strategy. There’s also a financial advantage if you […]

Build Your Brand: 5 Pointers for an Excellent Print Marketing ...

 in Basic info  tagged digital marketing / graphic designer / laminate / print marketing / printed material / quality paper / spot UV by
Setoff problem in printing
In this Part 2 of On Press Troubleshooting we will present some of the problems that can occur in printing press-room explained by some of the experts in this field. Doubling According to Gordon Pritchard owner of The Print Guide (http://the-print-guide.blogspot.mk/) and one of the legends in this field doubling […]

On Press Troubleshooting Part 2

 in Offset printing  tagged high definition image quality / ink viscosity in printing / offset printing problems / offset printing troubleshooting / printing troubleshooting / problems in printing / setoff in offset printing by
applying colors on background
One common misconception the general public has about the printing industry is that it is being put to rest by the digital industry. However, just as we continue to move forward with digital advancements, print technology also proceeds in its way by responding to the call of our time. Demand […]

What Sets Offset Printing From Print On Demand

 in Basic info / Digital printing / Offset printing  tagged digital printing in color / digital printing process / magnetic car stickers / offset printing / print on demand by
plastic card printing
The printing industry has been trough a lot of technology changes in the last decade or so, today’s most commonly commercial printing option remain as follows; offset printing, and computer-direct-to-plate digital printing. It might become confusing at times knowing what printing option to choose for your upcoming project, so let […]

Offset Printing Solutions for Customized Plastic Cards

 in Basic info / Offset printing  tagged digital / digital printing in color / offset printing by
offset vs.digital printing
Some 36% of the global print industry’s revenue is generated through commercial printing, making it the dominant sector. Yet, as everyone in business will attest, that revenue means little without significant profit. With demand for shorter print runs, and quicker throughput, those margins are being squeezed. Firms with direct mail, […]

How Printing Is Evolving To Make Short Runs Profitable

 in Basic info  tagged digital printing / digital printing process / Landa Nanographic Printing Process / nanography printing / offset printing by